Westat Presents on Design Thinking for the International Social Marketing Association

Research shows that parental influence makes a difference in helping teens make good decisions. Hispanic and Latino teens have the highest childbearing rate in the United States, yet cultural norms prevent many parents from openly discussing sexuality and pregnancy prevention with their children.

Using design thinking, Westat developed Momentos (or “Moments”), a text message program for Spanish-speaking parents that provides practical guidance for communicating with their children about sexual health.

On June 27, 2019, Westat will lead a webinar, Finding Momentos: How Design Thinking Led to Better “Sex Talks” for Hispanic Parents and Their Teens, for members of the International Social Marketing Association (iSMA). It will provide a forum to discuss the design thinking process that led to Momentos.

Learn more about Westat’s participation in Innovation Next to help redefine sex education.

Want to work with us?
You’ll be in great company.

About Us Careers

Westat Employees.
Westat Employee.
Centers for Disease Control and Prevention
Centers for Medicare & Medicaid Services
Substance Abuse and Mental Health Services Administration
The National Institutes of Health
AAA Foundation for Traffic Safety
The Johns Hopkins University
University of Maryland Baltimore Campus
University of Denver
U.S. Department of Veterans Affairs
U.S. Department of Transportation
U.S. Department of Justice
U.S. Department of Health and Human Services
U.S. Department of Education
U.S. Department of Agriculture
The Verizon Foundation
Texas Education Agency
Baltimore Metropolitan Council
Teach for America
Social Security Administration
Robert Wood Johnson Foundation
Organization for Economic Cooperation and Development
NYC Mayor’s Office for Economic Opportunity
National Science Foundation
Michigan Department of Health and Human Services
Maryland Cancer Registry
Internal Revenue Service
Georgia Department of Transportation
DC Public Schools
ClearWay Minnesota
Chicago Metropolitan Agency for Planning
University of Michigan
Explore Our Clients

Please wait...

Forbes 2020 The Best Employers for Diversity Powered by Statista Copyright 2019 Forbes Media LLC. Used with permissionForbes 2019: The Best Employers for Women Powered by Statista Copyright 2019 Forbes Media LLC. Used with permission

Westat is an Equal Opportunity Employer and does not discriminate on the basis of race, creed, color, religion, sex, national origin, age, veteran status, disability, marital status, sexual orientation, citizenship status, genetic information, gender identity, or any other protected status under applicable law. Notices to Employees & Applicants.