Pretesting Methods

Expert review, cognitive interviews, usability evaluation, forms review, and focus groups are just a few methods Westat uses before fielding a survey. These methods ensure survey products are efficient and easy to understand, and that they will garner the highest response rate and produce the smallest reporting errors possible. Westat methodologists have combed research literature to find the best practices for pretesting questions.

Project Highlights

Ensuring ACS questions are clearly understood

The American Community Survey (ACS) is a mandatory, ongoing statistical survey that samples a small percentage of the population every year, giving communities the information they need to plan...