All Projects

Are drivers getting the message from traffic signs?

Improving use of technology to reduce traffic congestion

Crashes, lost loads, and other unanticipated highway obstructions quickly can lead to traffic congestion and reduced safety. Technologies such as variable message signs and radio traffic reports can help to notify drivers of problems ahead of them.

In Michigan, the Department of Transportation wants to find out how well residents understand these messages. The Department also wants to know whether these messages help drivers comply with state traffic incident management laws, such as a law requiring drivers to move their vehicles away from a lane with a stopped emergency vehicle.

Westat is part of a team working to answer these questions.

Westat is contributing our expertise in public outreach, materials development, data collection, and evaluation to this project.

Using web-based surveys and interviews we are

  • Testing how well Michigan residents understand traffic incident management laws
  • Developing more effective ways to describe current traffic problems for drivers
  • Measuring levels of public understanding and compliance

We are creating and measuring responses to different message content and format to help guide the development and delivery of future hazard notifications.

This research will help Michigan improve its use of technology to reduce traffic congestion related to traffic incidents.

Want to work with us?
You’ll be in great company.

About Us Careers

Westat Employees.
Westat Employee.
Centers for Disease Control and Prevention
Centers for Medicare & Medicaid Services
Substance Abuse and Mental Health Services Administration
The National Institutes of Health
AAA Foundation for Traffic Safety
The Johns Hopkins University
University of Maryland Baltimore Campus
University of Denver
U.S. Department of Veterans Affairs
U.S. Department of Transportation
U.S. Department of Justice
U.S. Department of Health and Human Services
U.S. Department of Education
U.S. Department of Agriculture
The Verizon Foundation
Texas Education Agency
Baltimore Metropolitan Council
Teach for America
Social Security Administration
Robert Wood Johnson Foundation
Organization for Economic Cooperation and Development
NYC Mayor’s Office for Economic Opportunity
National Science Foundation
Michigan Department of Health and Human Services
Maryland Cancer Registry
Internal Revenue Service
Georgia Department of Transportation
DC Public Schools
ClearWay Minnesota
Chicago Metropolitan Agency for Planning
University of Michigan
Explore Our Clients

Please wait...

Forbes 2020 The Best Employers for Diversity Powered by Statista Copyright 2019 Forbes Media LLC. Used with permissionForbes 2019: The Best Employers for Women Powered by Statista Copyright 2019 Forbes Media LLC. Used with permission

Westat is an Equal Opportunity Employer and does not discriminate on the basis of race, creed, color, religion, sex, national origin, age, veteran status, disability, marital status, sexual orientation, citizenship status, genetic information, gender identity, or any other protected status under applicable law. Notices to Employees & Applicants.